Tag Archives: blue

Definitely Blue Café by Bompas & Parr popped up to solve the debate of if the innocent Bolt juice is blue?

Following the hotly-debated launch of innocent’s Bolt from the Blue, innocent in partnership with Bompas & Parr opened it’s doors to Definitely Blue Café within London’s Neal Street to prove once and for all that their drink is in fact definitely blue.

The juice sparked a massive debate on Twitter with almost 4,000 innocent fans challenging innocent on the true colour of their drink Bolt. innocent remained firm in their stance though that their drink is definitely blue, despite thousands of comments from the public insisting it was green.

I was invited down to see what I thought.

innocent

innocent started back in 1999 selling smoothies at a music festival. After having such a great response from consumers the founders quit jobs and set up innocent as a business.

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