Variant 31

Love zombies?
Love horror games?
Love laser shooting?
Then you’ll love Variant 31

Variant 31 brings an action game experience to London.
Question is are you brave enough?

Variant 31 is a live action gaming experience which will put you in the shoes of your favourite action character. Choose which direction you go, what rooms to explore, and test your wits as you try to survive in this narrative driven game where the player with the most points WINS!

The story is back in the early 90’s information leaked that an immoral human experimentation was conducted using toxic technologies involving nefarious chemical concoctions, botched surgery, and reanimating the dead. A mysterious fire broke out within the compound destroying everything and everyone within. Now, twenty five years later, the doors have reopened once more, this time, you are the patient. Do you dare explore the ruins to uncover the mysteries and horrors that lie within?

Test your skills, navigate the labyrinth and find your way to freedom, complete objectives, gain points and defeat the dead, hunt and be hunted. The only way out is to make it through, can you beat the game?

Expanding over 35 floors and over 42,000 square feet of highly themed Hollywood quality sets where you, the player, are free to explore for ninety minutes in this action packed, adrenaline pumping immersive experience. With more than 150 actors, there are over 1000 different routes to choose, traversing darkened corridors, fog filled chambers and over 200 rooms. No player will ever have the same experience twice.

Are you brave enough though?

Remember keep yield of your weapon, brave your fear and aim for the heard!

Thanks to Variant 31 for letting me and a number of other community members of Love Pop Ups London along with their partners take the challenge of braving our fears and fighting zombies.

Discover more and read our write ups.

“Variant 31 – Are you brave enough to take on the zombies?”

Joanne of Love Pop Ups London Instagram post 1, 2 & 3

“Despite a few small frustrations, Variant 31 was the most fun I’d had in a long time. Fans of zombies, horror or video games will LOVE how immersive this is. I’ll definitely be going back. Finished or not – it’s totally unlike anything I’ve ever done before and I’m actually really grateful I had the chance to experience it.”

Louise blog post

“rom the get-go, it’s an intense experience. All the rooms are very dark and brilliantly decorated with a very grubby, broken down, damaged look. Immediately we try to find clues and figure out what’s going on, but it’s just so scary and daaark and there are zombies lurking around every corner.”

Bianca Instagram post and blog post

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